Open letter to the Brown Family from the Palm Harbor Family
Dear Brown Family,
I hope this letter finds you nice and relaxed and hopefully all alone finally – or with close friends and family - and not around a bunch of cameras and builders bugging you non stop :) I have a few things I wanted to pass on about this past week in West Texas.
It seems like just yesterday and somehow it seems like six months ago that we first met you when we surprised you at Seagraves High School with the Extreme Makeover: Home Edition design team rolling up on you in the Extreme bus. We showed up during one of your presentations you give to teens about the dangers of Texting and Driving. As we now know, eleven teens die every day in America from distracted driving and tragically, your daughter Alex was one of them a year ago. Over the following seven days, a series of miraculous events took place and I just wanted to recapture the experience for you as best I can.
-Pep
Rally(s)-we
normally would have one Pep
Rally a week before a build
like this.
We decided to have
two to make sure there were
enough volunteers nearby.
We expected 200
people, we had almost 1000. See
video announcement where
Colleen and I started our
silly career as movie star
wannabes.
See pictures
-Volunteers
– we had 800 shifts to fill
for volunteers and wondered
if we would have enough
people. We ended up with
almost 4,000 register
-Media Coverage-with
Wellman being a smaller
community, we wondered if we
would have media coverage to
help us spread the message
about the Remember Alex
Brown campaign and the need
for volunteers. I
didn't count but I can tell
you we had double digit
media outlets covering the
story locally and they were
all thrilled to do so and
did a fantastic job. See
some of the coverage
here
-Stories of Inspiration-we hoped to find a story or two of inspired people doing what they could to make this event successful. I would have to skip work all week to have time to write them all down. A few snippets are in our Guestbook. And there was Tamera Gilbreath. Obviously Amanda and Alex' other friends were inspiring. I can't tell you how many emails we received from people who knew you before all of this and just as many from people who met you through all of this and they all said the same type things about you and how much you inspire their lives with how you live yours.
Day By Day Summary
Now I'd like to walk you through a day by day summary of what happened. There is NO way to capture the energy and the spirit of everything we all experienced but I feel compelled to try my best because it was such an amazing experience for all that were there in Wellman, whether for one volunteer shift or for the entire week. We announced by Press Release to the West Texas Community on Oct 27th. We announced the Pep Rally Details on Nov 2nd. We asked people to help with Changing Lives on Nov 5th. We were first blown away by What a response from West Texas on Nov 15th. Then when things got really fun and exciting.....
Day 1 - November 16th - Congrats Brown Family
As
you know we surprised you at
Seagraves High School during
your presentation to roughly
600 high school students
about the dangers of texting
and
driving. What
you didn't know is that we
had pre-arranged for all the
students to surprise you
with a stadium size banner
letting you know you had
been selected to receive a
home from Extreme Makeover:
Home Edition and Palm Harbor
Homes. While the event
was overshadowed by all the
cameras and celebrities, the
message about the tragedy of
Alex' death was not lost on
any of us. See
pictures.
And as if this day wasn't
already special enough to
all of us, it was also my
birthday :)
Day 2 - November 17th - Out With The Old
As
you know from watching the
show, typically we demolish
the existing home but this
week was different in every
way, it was all about
giving. Rather
than demo
lish
your previous home, we
donated it to Habitat For
Humanity. We know you
wanted to preserve Alex'
bedroom and now some other
really lucky family will be
in a new home hopefully
before the holiday season
ends. After we pulled your
existing home out, we
immediately started working
on the foundation for the
new home. We
sent out an
email update to all your
friends in West Texas and
Colleen and I did one of our
soon to become infamous
videos. See
pictures also
Day 3 - November 18th - In With The New
Day
three is when the new home
showed up. We say
"showed up" because it was
already built. As you
now know, your home is a
factory built modular home
so the home was fully
constructed to local co
de
in our building facility in
Fort Worth, TX and shipped
to your location to be set
by crane once the foundation
was ready. We built
three modules for the home
and two more modules for the
garage/office. This
was also the day we started
getting some real traction
with our fundraising and our
campaign to have people sign
the pledge to not text and
drive. It was the day
where we started seeing a
house and a movement
materialize before our very
eyes. See
pics and
video where we all
started really wondering
about Colleen ;)
Day 4 - November 19th - Hardcore Construction Day
Day
four was simply hard work
day. Not that every
day didn't involve major
effort but it was the day
all hands were needed on
deck finishing the house on
the
inside and outside as well
as prepping the grounds for
landscaping. If there
was a day I worried about
our team and/or the
volunteers, it was day four.
My worries turned out to be
for naught. No one
flinched. No one
slowed down. No
one skipped a beat.
You can tell by the
pictures from day four,
it was simply a hard working
day and it was also the day
we got back on schedule from
the previous wind and frigid
temperatures slowed us down
on day two. Day four
is the day we were most
grateful for all the people
involved. It was
a great day.
See pictures
Day 5 - November 20th - We Have A House
Day
five is when the house was
finished. Not the
HOME, the HOUSE.
The structure.
The modules.
There was a structure in
place and fully set and
finished out from a
construction standpoint.
It would be become a HOME
over the next couple of days
but day five was the
completion of the house.
It was also the day the
spectator area started
filling up as well as the
fundraising buckets.
Since it was Saturday, we set up a tailgate party with
five TVs of all the college
football games for all the
football enthusiasts.
The most people I ever heard
being gathered there was
three. It's just one
of those kinda gigs, no one
cared a
bout anything but
doing their thing to finish
your home and raise all the
money possible for the RAB
fund. You can tell by
the
pictures that it was
another day of amazing
people doing amazing things
in an amazingly short period
of time. We sent
out a
newsletter update and
did a quick
video but then got right
back to work. Today is when
the banner started getting
real full :)
Day 6 - November 21st - We Hear the Browns are in Town :)
Day
six was awesome!!! The
House became a Home and we
got a chance to say hello to
you at the little mini rally
we had at the school Sunday
evening. We
announced a public event at
the school early that day
and by the time the doors
opened, there were over 900
people lined up to get into
the school. All signed
the pledge, got their thumb
ring and heard the news that
50 schools in 50 states also
took the pledge. We
also heard the news about
the RAB fund goal of $25,000
as well as some news about
your trip. We have
some choppy
video of the event as we
were attempting to report
everything on live streaming
video. The
signal strength in the area
wasn't great but we tried
anyway :) but we also have
some good
pictures
Day 7 - November 22nd - Move That Bus
Day
seven doesn't require much
of an update although it is
by far everyone's favorite
day. But hey, you were
there :) It was simply
an awesome day, beautiful
weather, gigantic crowd and
full of emotion. But
also a day where it all came
together beautifully.
We had a great day of
fundraising - see
video and a great day of
pictures
Brown Family,
We are so excited about you now being a member of the Palm Harbor Homes family. It's hard to express how we feel about you, your extended family and your amazing community. West Texas is an amazing place filled with great people and they all feel the same about you that we do - that you are an amazing family committed to saving lives in remembrance of Alex and we plan to be with you every step of the way as you continue to tell her story and educate teens and adults about the dangers of texting and driving.
We will continue raising money for the Remember Alex Brown fund thru the Donate button at www.extremephn.com and we encourage everyone to visit your new website called http://www.rememberalexbrownfoundation.org and to join the Facebook Groups called:
http://www.facebook.com/RememberAlexBrown
http://www.facebook.com/pages/Please-Dont-Text-And-Drive-Near-Me-or-My-Family
And a special thanks to our sponsors
And as Ty says, Welcome Home Brown family, welcome home. See you soon :)
Maury Kennedy I VP of Sales & Marketing
Palm Harbor Homes I Retail Division
972 764 9393 I Office
mkennedy@palmharbor.com I Email





